Effective Date: 05/12/2025

At PetNOVA, we take your privacy seriously. This policy explains what information we collect, how we use it, and the choices you have.

1. What We Collect

When you use our site, we may collect:

Your name and email address (e.g. through our waitlist or contact forms)Pet photos you uploadAnalytics and advertising data such as location, device type, and browsing behavior (collected through third-party tools like Meta, Google, TikTok, and others)

2. How We Collect It

We gather information through:

Forms you fill out (waitlist, contact)Uploaded content (pet photos)Cookies and tracking pixels from third-party tools

3. How We Use Your Info

We use the data to:

Send product updates, promotional emails, or waitlist notificationsImprove PetNOVA based on user feedback and behaviorAnalyze site performance and run advertising campaigns

4. Sharing Your Info

We share data with trusted third-party partners to help us run PetNOVA, including:

Meta (Facebook/Instagram), Google,TikTok, GoHighLevel and other analytics and CRM tools

These tools may collect additional information — such as location or device type — which is governed by their own privacy policies.

5. Cookies & Tracking

We use cookies and similar technologies to:

Track website traffic and user behaviorImprove your experienceRun remarketing ads across platforms

You can manage cookies in your browser settings.

6. Data Security

Your data is stored using

cloud-based

,

GDPR-compliant

providers. We take reasonable steps to keep your info safe.

7. Children’s Privacy

PetNOVA is

not intended for children under 13

, and we do not knowingly collect data from them.

8. Your Rights

Want to access, update, or delete your data?

Email us anytime at

[email protected]

and we’ll take care of it.

9. Updates to This Policy

We may occasionally update this policy. If there’s a major change, we’ll let you know via email.